The West.
Now Open.

Gregg Gate-1898426.jpg

Helping Tecovas walk some fresh talk.


Tecovas reignited the cowboy boot market by going back to the stylistic roots of handcrafted, functional and tasteful form over clichéd fashion at a fair (very competitive) price point. They create handmade boots that go with everywhere, and we created the messages that got the word out. We started with a new catalog, social films, and broadcast spots created for the breadth of the Tecovas customer from die-hard boot afficianado to boot curious first-time buyer.





A three day shoot yielded the videos above as well as this year’s Tecovas Catalog — bringing the latest to the diverse Tecovas audience.

Tecovas Spread 3.jpg
Tecovas Spread 2.jpg
Tecovas Spread 4.jpg

Tecovas Spread 5.jpg